Leumi Card
Challenge
A Credit Card company that approaches a wide range of customers (cardholders) with no previous information pertaining to these customers. The problem was to implement a Credit Scoring model for definition of personalized credit line for each customer.
Solution
Implementations of a socioeconomic credit scoring module, by simple rules that were written into the Logist Knowledge Base. The system was integrated with the MF legacy system and the CRM application of the company.